Cisco has published its 2022 Consumer Privacy Survey, which identifies data transparency ranks highest in building customer trust, with 81% of respondents saying that the way organisations treat their personal data reflects their attitudes towards customers. Furthermore, 76% claimed they would not buy from a company they do not trust. The report, now in its fourth year, sought the views of 2,600 respondents in 12 countries.
Compare survey results with Cisco's 2021 and 2020 Consumer Privacy Surveys.
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