EU institutions have announced that they have reached a political agreement on the final text for the Digital Services Act. The legislation includes provisions in a number of areas prohibiting targeted advertising, particularly, the targeting of children and ads based on sensitive personal data. European Commissioner for the Internal Market Thierry Breton said that the DSA indicates "the time of big online platforms behaving like they are 'too big to care' is coming to an end," while European Commission President Ursula von der Leyen said that the regulation "will upgrade the ground-rules for all online services in the EU." The DSA will immediately take force once adopted, but platforms will have 15 months after its entry before it applies.
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