19 Fortune 500 companies belonging to the Data and Trust Alliance (DTA), including IBM, Pfizer, and Nielsen, have proposed a new set of data provenance standards to establish a baseline for data quality that can be used in the development of artificial intelligence (AI) systems across various industries. As organisations increasingly turn towards AI models to perform various functions, the trustworthiness, security, and quality of data that goes into the system are essential in order to prevent "garbage in, garbage out" situations. The new "first of their kind" standards will help organisations discern the origins of data in a dataset, not only for AI systems but for traditional applications as well.
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