The Information Commissioner's Office (ICO) has fined This Is The Big Deal Limited £30,000 after the company sent 41,417,889 unsolicited direct marketing messages to individuals who had not consented to receiving such messages in violation of regulations 22 of the Privacy and Electronic Communications Regulations 2003 (PECR). The majority of messages sent were email, however. 1,511,547 were text messages, of which 102,132 messages failed to include an opt-out option, a contravention of regulation 23 of PECR.
Read the monetary penalty notice.
What is this page?
You are reading a summary article on the Privacy Newsfeed, a free resource for DPOs and other professionals with privacy or data protection responsibilities helping them stay informed of industry news all in one place. The information here is a brief snippet relating to a single piece of original content or several articles about a common topic or thread. The main contributor is listed in the top left-hand corner, just beneath the article title.
The Privacy Newsfeed monitors over 300 global publications, of which more than 4,250 summary articles have been posted to the online archive dating back to the beginning of 2020. A weekly roundup is available by email every Friday.