On Thursday, 11 January, Austrian privacy campaign group NOYB expanded its complaint about Meta's tiered subscription model. The latest complaint focuses on the process of switching from the free version to a paid subscription. Article 7 of the General Data Protection Regulation (GDPR) states that "it shall be as easy to withdraw as to give consent." Under Meta's new service offering, a single click is all that is required to consent to being tracked. However, users must go through a complicated process to select the paid service.
Massimiliano Gelmi, data protection lawyer at NOYB said: "The law is clear, withdrawing consent must be as easy as giving it in the first place. It is painfully obvious that paying € 251,88 per year to withdraw consent is not as easy as clicking an "Okay" button to accept the tracking."
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